SF·ANT

Approach

Focused on purpose.Yours.

Senior operators, embedded fast, accountable to your outcome, not to a retainer clock. We put AI to work at every step, pair it with regulatory-grade scientific rigor, and let a small senior bench deliver what used to take a much bigger one, pointed at the win that matters to you: the next launch, the next customer, or a raise that lands.

Principles

Four commitments that shape every project.

Your science leads

Every campaign starts with your underlying paper, dataset or mechanism. The story has to be true before it can be persuasive for customers, partners and the rooms where your company is judged.

AI as leverage, not as author

Frontier models do the heavy lifting: drafting, summarizing, structuring, translating. We hold the judgment, taste and accuracy so your voice and your science stay intact.

Small, senior, accountable to you

Senior operators do the work, every week, sitting next to your founding team, in your office when we can be. No pitch teams that vanish after kick-off, no juniors learning on your dime, no vendor across the table.

Systems your team keeps

Engagements end. The prompts, playbooks, dashboards and content libraries we build stay inside your company for your team to keep running.

The arc

From first call
to handover.

A 30-minute intro call. If it's a fit, a one-page scope follows within 48 hours.

  1. 01 · Weeks 1–2

    Listen

    • Stakeholder interviews
    • Science & claims review
    • Asset and analytics audit

    You own A written read on where marketing actually stands.

  2. 02 · Weeks 3–4

    Architect

    • Positioning & core narrative
    • GTM and channel plan
    • Prompt library & playbooks

    You own The marketing system itself, yours to keep and extend.

  3. 03 · Weeks 5+

    Operate

    • Campaigns shipped
    • Weekly cadence, monthly review
    • Pipeline-honest reporting

    You own A running motion plus the reporting behind it.

  4. 04 · On exit

    Hand over

    • Documentation & training
    • Hiring brief for your first in-house marketer
    • 90-day forward plan

    You own Everything. No lock-in, no black boxes.

Why fractional

The agency relationship is broken.So we rebuilt it.

You get an insider's insight and a team's range for less than one senior salary. We get to do the work instead of selling it. Both sides win.

In the room, not on the account

When you're based near one of our home offices in Antwerp or the Bay Area, we work from your office, alongside your team. Sitting in the building picks up what never makes it into a brief: the hallway context, the real priorities, how your science is actually talked about. Outside this region? Inquire about a different hybrid model: a week on-site each month.

One lead, a whole function behind them

Marketing is a broad set of skills, and no single hire covers it. The person next to you draws on a small senior bench spanning strategy, narrative, campaigns, design, demand and measurement. One point of contact, the range of a department.

Built to hand over, not to bill forever

The classic agency setup is designed to keep invoicing; ours is designed to end well. The systems, playbooks and hiring brief stay with you, so your first in-house marketer walks into something that already works.